boe international 2026: Why a visit to Germany's most important event fair is worthwhile

The most important event fair in Germany. Two days full of innovation, networking & future trends in the industry.

From January 14 to 15, 2026, the entire event world will meet again in Dortmund: Boe International, the leading trade fair for the experiential marketing and event industry, opens its doors.

For everyone who plans, manages, produces or strategically responsible for events, it has long been the start of the year. Organizers, agencies, corporates, service providers and tech innovators come together here to discover trends, share best practices and build new partnerships.

And 2026 is a special year because:

• evenito is live on site with its own stand.
• We invite you free of charge with your free BoE ticket via evenito.

What makes the Boe so special internationally?

The best of events in Dortmund is not simply a trade fair. It is a mirror of the event industry. Here you'll get a compact, focused overview of everything that will be important in the coming year.

The BoE 2026 offers, among other things:

• Over 500 exhibitors from technology, event production, software, catering, location marketing & services
• Several exhibition halls with topic-specific areas and innovation hubs
• Top speakers from event management, live communication, digitization & sustainability
• Hands-on talks and master classes on topics such as AI in event management, audience engagement, automation & onsite experiences
• Best practices from major brandswho share their event setups, workflows, and strategies for success
• Pure networking, from C-level to event coordinator

If you work in event management, the BoE is the fastest way to start the year with the most important insights, contacts and impulses.

What are the highlights of BoE International 2026?

The highlights of boe 2026 include the new PlaiGround area on artificial intelligence in the event industry, modern media technology such as curved LEDs and transparent displays, and a variety of lectures and workshops on trends, leadership and crisis management.

In the start-up sector, new players meet established companies and drive innovations forward. And at Founders Fight Night, start-ups from the event industry present their best ideas in a live pitch.

Numerous companies are also exhibiting for the first time, e.g. in the area of event furniture, sustainable printing solutions, stretch tents and audio solutions.

New 2026: Even bigger, even more digital, even more practical

The organizers of the BoE have further sharpened the 2026 concept. The combination of digitization, live technology and sustainability is particularly strong this year.

That means:

• More live demonstrations on the floor, particularly in media technology, lighting, sound and production.
• Stronger focus topics such as corporate events, event security, sustainability & automation.
• New zones that are specifically designed to meet the needs of large event teams.
• More space for exchange between corporates, agencies and technology providers.

For event teams that juggle stakeholders, tools, content and logistics on a daily basis, the BoE 2026 has never been more relevant.

Why is the BoE 2026 also strategically worthwhile for event teams?

The industry is changing rapidly. Large companies now have thousands of internal and external events annually. Topics such as:

• AI in event workflow
• automation
• Data quality & CRM connection
• On-brand communication
• Scaling event processes
• Security & enterprise standards
• Sustainable event planning

... are no longer “nice to have” but decisive for efficiency and professionalism.

At best of events, you will get answers to how the leading companies are overcoming these challenges and which Tools, methods and strategies 2026 are state of the art.

What to expect at BoE Interantional 2026

A wide range of offers awaits you at Boe International:

• Keynotes & lectures: From industry thought leaders, event agencies, corporates and tech specialists.
• Live demos & innovation spaces: New technologies for live communication, hybrid events, ticketing, event production.
• Networking with the entire industry: The Boe is one of the few events where all There are: from large corporates to SMEs to agencies.
• Trends & future topics: Metaverse experiences, AI use in event management, automated workflows, data streams, event apps, and sustainable planning.

Specific added value for event teams

Anyone who visits the trade fair usually goes home with:

• new tools,
• new partners,
• new processes,
• new ideas.

So the year is off to a good start with the Boe.

Free BOE tickets? Yes, about Evenito!

There are no official free tickets. The day tickets cost 33 euros, the 2-day ticket is available for 52 euros.

But you can get your free BOE ticket via evenito.

Why

Because, as exhibitors, we provide a contingent of trade visitor tickets and want the right experts from event teams, marketing and corporate communication to be present in Dortmund in January.

Get your free boe 2026 ticket directly from us.

Evenito at boe 2026: Innovation you can touch

We are deliberately holding back, after all, the article is intended to talk about the trade fair, but a brief technical insight is useful. Because in 2026, we are bringing exciting new features that show how modern event teams work today:

• Centralized control + decentralized event organization
• Personalized guest management in a single tool
• Automation for communication, check-in & on-site processes
• New integrations that massively relieve enterprise teams
• Live demos right at the stand

Our goal is clear:

We want to make events more efficient without losing the human core of encounters.

If you want to take your 2026 event management to the next level, BoE is the right place to get to know us.

Here you can find us at the Best of Events in Dortmund:

The Evenito team is on the BÖ in Dortmund in Hall 7, Booth 7.C54 to find. We're excited to talk about how we can make your 2026 events more efficient.

Secure tickets now and, if you want, make a 1:1 booking with us directly

If you want to be part of the BoE International, we offer you two options:

Option 1: Get your free BOE ticket

You will receive a full trade fair ticket via evenito.

Option 2: Book your personal meeting in advance

If you already have specific topics related to events or want to know how event teams in large companies efficiently organize hundreds of events a year, then book a short meeting with us now.

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FAQ: Frequently asked questions about BoE International 2026

These are the most important questions and answers about the BoE International 2026 in Dortmund:

What is the Boe International?

One of the most important European trade fairs for event service providers, event managers and live communication.

When and where does the Boe take place?

From 14. to 15. January 2026, Messe Dortmund.

Are there free tickets?

Not officially, but you can secure a trade visitor ticket via Evenito.

Who is the Boe worthwhile for?

For event managers, event teams, marketing & comms, HR, agencies, corporate event owners, IT & digitization experts.

Can I meet evenito at the trade fair?

Yes, we have a stand and show our latest solutions.

Conclusion: BoE 2026 is the best start to your event year and we invite you

If you're responsible for enterprise-level event management or want to bring your team to the next level, there's no way around the BoE in 2026.

Secure your ticket and if you want, we'll get to know you in person right away.

Get a free ticket here